Starryside Founders

Hi! We're Liz and Erin.

Since becoming parents, we've been worried about the decline in kids’ creativity. Experts call it the “creativity crisis” as test-centric education and risk-averse corporate culture stifle imagination. Without original thinking, kids won’t find their passions or rise to the challenge of solving the world’s biggest problems (we have a few!). 

We're inspired by the late, great Sir Ken Robinson who delivered the most-watched TED Talk of all time about how important creativity is in education. We realized part of the problem is old thinking in what they eat and drink too. More than half of American kids aren't hydrated and yet, the kids’ drink aisle haven't changed much for years!

Some juice boxes are loaded with sugar in landfill-bound boxes and pouches so we set out to collab with kids to create a better version for everyone. With and for fellow families, we're dreaming up drinks and snacks to bring imagination back to lunchboxes and beyond.

Do not sell my personal information

Your rights under the California Consumer Privacy Act

The California Consumer Privacy Act (CCPA) provides you with rights regarding how your data or personal information is treated. Under the legislation, California residents can choose to opt out of the “sale” of their personal information to third parties. Based on the CCPA definition, “sale” refers to data collection for the purpose of creating advertising and other communications. Learn more about CCPA and your privacy rights.

How to opt out

By clicking on the link below, we will no longer collect or sell your personal information. This applies to both third-parties and the data we collect to help personalize your experience on our website or through other communications. For more information, view our privacy policy.